The situation
Buraq’s existing web presence wasn’t performing — slow, outdated, and every content update required a developer. For a brand that needed to communicate regularly with a public audience, that dependency was a bottleneck. The site also had no real SEO foundation, limiting discoverability.
What I was hired to do
Deliver a modern, performant public web platform that the Buraq team could manage independently after handover.
What I actually built
A Next.js frontend with server-side and static generation for SEO-optimised rendering, integrated with a WordPress CMS backend. The content team could publish, update, and manage the blog and site content without touching code or raising a ticket.
Performance and SEO were defined as acceptance criteria from the start — not audited at the end. Cross-device QA ran throughout to ensure consistent experience across desktop and mobile. Collaborated closely with designers to make sure the technical execution reflected the Buraq brand accurately, not just functionally.
The handover was built into the delivery — documentation for the content team, not just the engineers.
The result
A fast, responsive, SEO-ready public platform the Buraq team could operate independently. Content updates that previously required developer time now took minutes.